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Bollywood star Amitabh Bachchan will quickly host a actuality present to advertise Uttarakhand tourism.
A call on this regard was taken by the Uttarakhand Cabinet at a gathering chaired by Chief Minister Trivendra Singh Rawat late on Friday evening.
The present named 100 Days in Heaven, to be hosted by the veteran Bollywood actor, shall be telecast on a number of TV information and leisure channels, Cabinet Minister and state authorities spokesperson Madan Kaushik stated.
“The programme will be a sort of an ad campaign to promote Uttarakhand tourism made on the lines of the one the Bollywood actor has been doing for Gujarat,” he stated.
Film manufacturing firm Messers Jumping Tomato Marketing Private Limited would make the present for which the state authorities pays it Rs 12.81 crore, Kaushik stated.
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