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Adrian Goldthorp will be joining experiential marketing agency George P. Johnson Australia and New Zealand (GPJ A/NZ) as executive creative director from April 6, 2021 based out of their Sydney office. Goldthorp, a multi award-winning creative, comes to GPJ A/NZ from a nine-year tenure at Imagination as senior creative director. With over 25 years of local and international experience, Goldthorp has worked with top tier brands including Samsung, Telstra, Commonwealth Bank, Westpac and Jaguar Land Rover.
Evolve Digitas has won the digital and ecommerce mandate for protein supplement SoulFuel.
following the multi-agency pitch. Serviced from its Delhi office, Evolve Digitas will be involved in digital creative strategy and social media campaign across all social media platforms for the nutritional brand.
This includes building brand awareness, brand communication, developing creative content, social media marketing and building brand advocacy through digital public relations and the influencer community.
Asia PR Werkz has won several new clients including Singapore Management University’s Institute of Innovation and Enterprise (IIE), responsible for media relations and publicity for IIE’s Lee Kuan Yew Global Business Plan Competition and managing its social media pages. Through a new program the agency has also added early stage startups including Incando Therapeutics and Ocktolife, to its roster of clients.
Southeast Asian ecommerce automotive platform, Carsome has made a foray into motorsports to help build its brand, sponsoring the B-Quik Absolute racing team car number one, the Audi R8 LMS Evolution driven by Sandy Stuvik in the 2021 Thailand Super Series. Stuvik, the first Thai driver to win a Formula 3 Championship, will also become Carsome’s partner in the Thai market.
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