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Al Ain Zoo Records 93% Awareness In Waste Management Campaign
Al Ain Zoo has achieved 93 per cent awareness from their waste reduction campaign. The campaign took place in the last quarter of 2020 and targeted visitors, staff and contractors at the zoo.
The campaign targeted over 331 people and raised awareness on the importance of conserving natural resources for future generations.
An awareness poll taken before the campaign was at 65 per cent, but after the waste management campaign took place, the awareness on protecting the environment raised to 93 per cent.
The 3R’s, reducing waste by selecting items that require less packaging, reusing existing items or donating what is not being used and recycling old items into new ones, show how waste can be managed.
Amna Manea Al Otaiba, Director of Environment, Health, and Safety department at Al Ain Zoo said, “We implemented the 3Rs hierarchy in our waste reduction campaign, consisting of the three essential elements in waste management: Reduce, Reuse, and Recycle. This helped serve our mission as an organisation promoting sustainability and protecting the environment. To achieve wider success and more accurate results during the campaign, we targeted multiple demographics, resulting in the measurable positive impact of the campaign with an awareness increase of 28 per cent.”
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