Tag: Advertising

CTV (connected TV) continues to be a lucrative target for fraudsters. In January, DoubleVerify identified and blocked what it ...

An increase in media business helped the marcomms industry compensate for a rough 2020 for their creative agencies, resulting ...

Earlier this month, the Havas Group announced an organisational restructure, part of which sees Vishnu Mohan, chairman and CEO, ...

IPG has bagged the integrated communications mandate for BMW in India. The agency has created a bespoke unit Team ...

AnalogFolk is backing a global audio and video content production company that will combine a tech platform with a ...

The vast majority of agency staff want their employers to offer a permanent remote work policy once the pandemic ...

While the industry expected adspend in Hong Kong to take a pounding from the pandemic, data from Admango, a ...

Netflix cut advertising expenses by 23% last year, despite its annual revenue rising by 24% and new rivals such ...

Ogilvy is integrating its Singapore and Malaysia offices. The move involves no departures among the leadership of either office ...

Indian startup Shopalyst has officially launched a new platform that it calls the Discovery Commerce Cloud, which it says ...