APAC media inflation is most resilient globally: report | Advertising
According to the latest media inflation report from ECI, APAC has seen the most resilient media inflation of any ...
Tag: APAC
APAC media inflation is most resilient globally: ECI Media | Advertising
According to the latest media inflation report from ECI, APAC has seen the most resilient media inflation of any ...
Trust in ads on different media is all over the map in APAC | Digital
Consumers still grant the highest levels of trust to television, print and radio advertising, but a survey of the ...
GBG Intelligence Center enhances fraud prevention for Financial Institutions operating in today’s digital-first and mobile-first landscape and improves onboarding efficiency by 85% in APAC
Financial institutions utilising GBG Intelligence Center benefit from enriched data intelligence on identity verification, mobile and IP, location, cyber ...
Publicis Groupe names creative chief for APAC and MEA | Advertising
In an appointment that was more than a year in the making, Publicis Groupe has named Natalie Lam as its ...
See 7Eleven’s ode to proper distancing (and more of the most popular ads from around APAC) | Advertising
The Asia-Pacific YouTube Ads Leaderboard, provided by Google, shows the top ad in each of 13 APAC markets. This ...
Pepsi expands K-pop investment, appoints Blackpink as APAC brand ambassador | Advertising
After the annoucement of insurer Prudential's tie-up with Korea's SuperM superband, another brand has latched onto the exploding popularity ...
Dentsu promotes Prerna Mehrotra to APAC media CEO | Advertising
Dentsu International APAC has promoted Prerna Mehrotra to the function of CEO of media for APAC. She will report ...
Electrolux selects OMG as AOR in APAC and MEA | Media
Following a multi-agency pitch, appliance maker Electrolux appointed Omnicom Media Group (OMG) as its media agency of record in ...