It’s unfair to place brand trust solely on the CMO’s shoulders | Marketing
According to a recent Edelman Trust survey, consumers in APAC are more likely to choose a brand based on ...
Tag: Brand
How Your Brand Can Stand Out and Grab Your Customer’s Attention
Even though we've spent much of the last year apart from one another, businesses have realized that they have ...
Lee Min-jung Of MSteam, Wholly-Owned by Spackman Entertainment Group’s Associated Company, Spackman Media Group, Selected as Brand Ambassador for Frombio’s Anti-Aging Brand, Mastina
Lee Min-jung of MSteam, who won the Top Excellence Award for her role in ONCE AGAIN (2020), endorses Frombio’s ...
Astute Solutions, Socialbakers unveil Emplifi brand identity | Marketing
Following Astute Solutions' acquisition of Socialbakers in August last year, the companies have unveiled a new brand identity, Emplifi. This new brand ...
Sony continues to strive to be recognised as a innovative technology brand in the region
Takakiyo Fujita, Managing Director, Sony Middle East & Africa Recently we got to opportunity to speak to Takakiyo Fujita, ...
Singapore-based D2C dental brand Zenyum raises $40M Series B from L Catterton, Sequoia India and other investors – TechCrunch
Zenyum, a startup that wants to make cosmetic dentistry more affordable, announced today it has raised a $40 million ...
Brand Building | Naomi Simson
Brand building begins at startup phase No business journey is linear. Building a brand whilst staying true to purpose, ...
M’sian barber won’t rest till his grooming brand is a staple here, starting with pomades
Kevin Cottie Tan was never pleased with the hair gel and pomade options in the market. Back in 2012 ...
NH Hotels Brand Debuts in Middle East Region
Trusted mid and upscale hotel brand, NH Hotels, is to debut in the Middle East region later this year ...
Italy’s islands push ‘Covid-free’ brand to revive tourism
In attempt to lure holidayers and revive pandemic-struck tourism, Italy is exploiting a 'Covid-Free Islands' strategy. Local authorities have ...