Publishers most confident in their post-cookie outlook | Advertising
As the online advertising industry remodels to put consumer privacy front-and-centre, publishers, as the gatekeepers of the customer relationship, are ...
Tag: publishers
‘There Is a Tension There’: Publishers Draw Fire Signing Trump Officials
After the 2020 election, those ideals have been tested in unprecedented ways.“There is a tension there — on the ...
Publishers view end of the cookie as an opportunity to work with brands | Digital
When it comes to the days of tracking individuals online, the writing is on the wall. Apple will soon ...
Google signs news content deals with Italian publishers
MILAN: Alphabet’s Google said on Wednesday it had sealed agreements with various Italian publishers to offer access to some ...
The Dr. Seuss flap has been a money volcano for the Seuss estate and publishers. Thanks, Fox News!
It's a money volcano, and one that the publishers and estate almost certainly expected when they first announced the ...
Microsoft takes aim at Google as it supports bill to give news publishers more leverage over Big Tech.
Lawmakers on Friday debated an antitrust bill that would give news publishers collective bargaining power with online platforms like ...
Cookieless in Singapore: only 1 in 10 marketers and publishers have adopted an ID solution | Advertising
The deadline for the removal of third-party cookies as a measurement and targeting tool is less than one year ...
Google, French publishers sign copyright news payment deal
Google has signed a deal with a group of French publishers paving the way for the internet giant to ...
A Year of Scandals and Self-Questioning for France’s Top Publishers
PARIS — France’s publishers are usually cloistered in newspapers’ genteel book sections or discussed with near reverence on television ...